Groundworks AI
Pricing

Marketing on a schedule.

No thirty-day ramp for a new hire. No fractional CMO with their attention split. No agency that walks the moment you stop paying. Just a system that ships from day one and gets sharper every cycle.

Subscription · Founder-operated

Scout

For when nobody here does marketing.

For a founder who runs their own marketing and wants a LinkedIn presence that keeps going — without the blank page every morning.

€29 /month, billed yearly
€348/year · save €120
✓ Or €39 month to month, cancel any time — no lock-in, no annual commitment required
What you get
  • A LinkedIn post drafted for you every weekday — up to 10 a week if you want more
  • Written from what your business actually says and sells, not from a generic prompt
  • You approve, edit or skip each one in a couple of minutes — nothing goes out without your yes
  • Publishes to your own profile at the time you choose — or export it and post it yourself
  • A quarterly theme you sign off, so the posts add up to a point of view
  • Learns your voice the longer it runs — your phrasing, your positions, what you approve and what you skip
  • Change anything yourself, any time, in Settings

The longer it runs, the sharper it gets — bending toward how your business actually sells.

Live now
Buy now →
Subscription · Team-operated

Scout Team

For when one marketer carries the whole function.

For the seed-to-Series A team with one marketer in seat — the company's channels filled on rhythm, and colleagues posting in their own name.

€299 /month
or €2,390/year · save €1,198
✓ Monthly, cancel any time — no lock-in, no annual commitment required
What you get
  • Everything in Scout, for four people — the marketer plus three colleagues, each posting to their own LinkedIn in their own voice
  • The company's channels on the same rhythm: blog (10 a month), newsletter (2 a month), outbound email sequences (8 a month)
  • On-demand pieces from a library of fourteen — case studies, battlecards, press releases, investor updates — within a monthly allowance
  • More seats whenever you need them, €29/month each

How Scout Team works →

Live now — choose Scout Team at checkout
Buy now →
Compare every feature, line by line
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Key capabilities, at a glance.

The full spec sheet. Use it to confirm a fit before you commit, or to send to whoever signs off.

Caps shown are ceilings, not targets. Dial down to whatever cadence fits — settings page, any time. On-demand outputs work differently: they come with a monthly allowance included, and only heavy use costs more.

Feature
Scout Subscription
€29 / month billed yearly
Scout Team Subscription
€299 / month
Seats and roles
Seats included‖ ✓ 1 — you ✓ 4 — 1 Main User, 3 Scout Seats
Content outputs — included in the subscription
LinkedIn posts ✓ 10 / week ✓ 20 / week — main userplus 10 / week for each of the 3 seats
Blog posts — ✓ 10 / month, held by the main user
Newsletter — ✓ 2 / month
Outbound email sequences — ✓ 8 / month
Warm outreach — ✓ 10 / week
Video scripts — ✓ 5 / month
Publishing
Publishes to LinkedIn for youapproved posts go out from your own profile — nothing publishes without your sign-off ✓ your profile ✓ every seat, plus company channels
Scheduled to a time you choose ✓ ✓
Export and post it yourself instead ✓ ✓
On-demand outputs — included, with a monthly allowance‡
Proofcase study · testimonial and review requests — ✓ included
Product marketingcompetitor battlecard · competitor analysis · positioning one-pager — ✓ included
Newsroompress release · media pitch · award submission — ✓ included
Commsinvestor update · customer notice · internal comms — ✓ included
Long-form and campaignthought leadership · ebook or guide · infographic — ✓ included
Input signal
Day 0 intake form ✓ ✓
Monthly content check-in ✓ ✓
Approval signal* ✓ ✓
Sharpening Loop† ✓ ✓

Commercial terms

Price €39 / month €299 / month
Annual option €348 / year (€29 / month) — save €120 €2,390 / year — save €1,198
Additional seats — €29 / month per seat — the same on monthly and annual
Billing Stripe — monthly or annual Stripe — monthly or annual
Cancel any time ✓ ✓
Yours to keep Data + history exported on cancel Data + history exported on cancel
Ship status Live now Live now

‖ How the Main User and the Scout Seats work together. The Main User is the marketer: they hold every company channel, the schedule, and the publishing. A Scout Seat is the person who knows the subject — they run their own LinkedIn in their own voice, and on company content their job is to add what only they know, edit a draft, and approve it. Work goes out to a seat and comes back once; the Main User always finishes it.

Whose approval is needed depends on whose name is on it. If a piece goes out under a seat’s name, that seat has to approve it and nobody can do it for them. If it does not carry their name, their approval is not required and their silence never holds a company asset up. Extra seats are €29 a month each; see Commercial terms below.

‡ On-demand outputs. Everything above the line runs on the cadence, inside the caps you set. On-demand pieces are the ones you ask for when you need them — a case study before a pitch, a press release on the day. They come with a monthly allowance included in the subscription, sized to cover a normal month with room for a launch; past it, they are charged by use, weighted by how much work the piece is. The one exception is the ebook or guide, which is priced per asset and sits outside the allowance — it is a far bigger piece of work than anything else on the list. You set the ceiling, and it pauses and tells you rather than billing past it. Nothing on the cadence is ever metered.

* Approval signal. Every approval, edit, redirect, or rejection is captured as signal. Over time this teaches the system what works for the buyer and the buyer's audience — and sharpens what it produces next.

† Sharpening Loop. After content reviews, the system periodically asks the operator a question — about the business, the audience, or what's working — and uses the answer to sharpen what it produces next.

FAQ

Questions about price and terms.

What it costs, what you're committing to, and what happens if you walk away.

How much does Groundworks AI cost?

Scout costs €29 a month billed yearly — €348 a year — or €39 month to month; the yearly plan saves €120. Scout Team costs €299 per month, or €2,390 per year (€199 a month), saving €1,198, and includes four seats — the main user plus three. Extra seats are €29 a month each, the same price whether the account is billed monthly or annually. Both tiers are billed through Stripe, and you can cancel at any time. Prices are exclusive of VAT: Finnish ALV or applicable EU VAT is added where required, and EU business subscribers may account for it under the reverse-charge mechanism. Both tiers are live.

What's the difference between Scout and Scout Team?

Scout is one person's LinkedIn presence, founder-operated — built for a one-to-three person team where the founder runs marketing themselves. It covers one channel: LinkedIn posts, up to 10 a week.

Scout Team is a wider job, not a bigger Scout. It is four seats — a main user plus three — and they do different things. The main user is the marketer: they hold every company channel, the schedule and the publishing. Each seat runs their own LinkedIn in their own voice. If a piece goes out under a seat's name, that seat has to approve it and nobody can do it for them. On top of LinkedIn the account gets the channels a company owns rather than a person — blog posts, newsletters, outbound email sequences, warm outreach and video scripts — plus on-demand pieces like case studies and press releases, and publishing to each person's own LinkedIn. Both tiers run the same engine and the same approve-don't-prompt review flow.

Is there a free trial?

Yes — a free week, with no card. It starts with a free run that needs no account: give Scout your web address and it reads your public pages, shows you the profile of your business it built, and writes a Quarterly Theme and a LinkedIn post from it.

From there you can open a seven-day trial of Scout with just an email address — a post drafted every weekday for you to approve, edit or skip. We never ask for a payment method, and the trial doesn't roll into a subscription: when the week ends it simply stops, and billing only starts if you choose to subscribe.

Do you bill monthly or annually?

Either — you choose at sign-up, and Stripe processes both. Annual is the cheaper route: Scout is €348 a year (€29 a month) against €468 at the monthly rate, and Scout Team is €2,390 a year against €3,588. Subscriptions renew automatically at the end of each billing period unless you cancel before the renewal date. If we change a price, we give at least 30 days' notice before it applies to a future period, and you can cancel before renewal if you don't accept it.

What happens to my content if I cancel?

You can cancel at any time from your account, and access continues to the end of the period you've already paid for. On cancellation we provide an export of your content within 48 hours, then delete your data within 30 days — apart from billing records we're required by law to keep. There are no refunds for partial periods, except where mandatory law requires one. Full detail is in the Terms of Service and the Privacy Notice.

Do the on-demand pieces cost extra?

Not in a normal month. Scout Team includes a monthly allowance for on-demand work, and it is sized to cover a busy one — a case study, a press release and a few pitches, an investor update, the internal notices — with room left over for a launch. You only pay more if you go well past it, and the rate is modest rather than punitive.

You are never billed by surprise. You set the ceiling yourself, and when you reach it Scout pauses and tells you instead of carrying on and charging. Everything on the cadence — your LinkedIn posts, the blog, the newsletter, outbound, warm outreach, video scripts — is never metered at all, no matter how much of it you use. The one piece priced on its own is the ebook or guide, because it is a far bigger job than anything else on the list.

Are the content caps limits or targets?

Ceilings, not quotas. Scout's cap is 10 LinkedIn posts a week. On Scout Team the main user has 20 LinkedIn posts a week and each of the three seats has 10 of their own, plus — for the account — 10 blog posts a month, 2 newsletters a month, 8 outbound email sequences a month, 10 warm outreach messages a week, and 5 video scripts a month. Nothing obliges you to hit those numbers: you set the cadence you actually want on the settings page, and you can dial it down or back up at any time. On-demand pieces work differently — they come with a monthly allowance and are charged by use after it, against a ceiling you set, which pauses and tells you rather than billing past it.

Something not covered here? Ask us directly.

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